Monthly Articles
August Company Profile
RGB Productions
RGB Productions, Inc. is a full service multimedia production company. With 30 years of experience, we help our clients accurately capture their vision and express it clearly for all to see. We offer high definition and standard definition field production, non-linear editing suites, DVD Authoring, DVD & CD duplication and replication, multimedia event equipment rental, and a host of other services as well.
From a 15 second commercial to a one hour documentary, RGB Productions, Inc. has the experience to take any project from concept to completion. Our commercial clients include The Andersons, and we have just recently completed regional commercials for Owens Corning. We are also proud to have had an original documentary about the Kentucky Derby aired nationally on HDnet. For those high end projects, we can shoot in RED with nationally known Directors of Photography.
After a project is complete, RGB can help “get it out there”.
Whether it’s for commercial broadcast or streaming video, we have the equipment and expertise to give you any format you need. We offer DVD and CD authoring services for video, music and multimedia projects. Need copies? Our DVD and CD duplication and replication services can handle any size job, big or small. We even have USB flash drives available. We are also pleased to offer format transfer services for the old tape formats like VHS and Hi 8, and we can take those old home movie reels and transfer them to DVD.
Make those big events seem even bigger using our multimedia event services. Put your video, powerpoint presentation or live camera on the big screen with our projector and screen rentals. We have experienced, knowledgeable technicians to help with every aspect of your show.
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June Company Profile
Temple Development Company
written by: Michael Temple
Michael Temple is an independent consultant, speaker, and author in the Internet and direct marketing industry. He is owner of Temple Development Company. His consulting practice focuses on one thing; generating more customers and getting them to buy as much as possible from you. He has spent over a decade learning how to motivate people to take action. When people take action businesses make sales, generate profits and grow. The Internet is one of the greatest achievements for business in the history of the modern world, but there is more to the story than amazing technology or a “cool” web site.
Michael’s solutions focus on blending marketing, technology and psychology into powerful solutions for businesses. He finds ways to develop new customers, open new markets, and sell more products and services and make more money for his clients than anyone else.
Internet marketing, copywriting, email marketing, and smart use of technology and psychology that has motivated people for hundreds of years are the tools of his trade. Using these tools he creates award winning web sites, lead generation campaigns, effective and measurable marketing strategies. He calls this entire process Spinning The Web Into Gold.
Michael has over a decade of experience in the Internet and direct marketing industries. He holds an M.B.A. from the University of Toledo with concentrations in marketing and information systems. His undergraduate degrees were in finance and a economics. He is a part time professor at U.T. teaching Internet marketing and direct marketing as well as running his consulting practice. He lives in Sylvania, Ohio with his wife Christina and has two children Christopher and Marianna.
May Company Profile
In-House Communications
written by: Kathy Jex
People often ask me, “Just what do you do anyway?” and I usually reply with a smile that my unofficial company slogan is “Almost Anything For A Buck”! That’s my tongue-in-cheek description of my business since I am a freelancer and benefit from a long list of professional experiences. In-House Communications is the name of my business, reflecting not only the location of my office but the fact that I sometimes subcontract for agencies. In my long career, I have worked as a designer and script writer in a creative shop and then as the Marketing and Advertising Coordinator at a major hospital. Since going out on my own, I have had the pleasure of working on a variety of things for a variety of clients, so it’s not always easy to give a simple answer to the question of what I do.
For the past few years, I have mainly been copywriting. The list includes web site copy, brochures, press releases, scripts for TV, radio and presentations, newsletter articles, newspaper articles and just about anything you can think of that requires the written word. I also coordinate special events, work on strategic plans for my clients, do a little simple graphic design (I did design my logo) and am comfortable with producing, directing and interviewing for electronic media. Health care continues to be a specialty, as I have worked with many physicians and other health care providers on marketing and practice management materials. And years of volunteer work with local non-profit agencies have given me a unique talent for understanding their special needs for marketing and promotion. My clients include small businesses, but I also work with agencies, enjoying the creative feedback and teamwork that only an agency can provide. So the next time you need something written, produced or planned, think about all the services you can have In-House and give me a call.
Kathy Jex
inhouse.comm@att.net
419-537-9004
April Company Profile
Off Contact Productions
Off Contact Is On Target for Area Clients
You’ve seen their work. It cruises past you on the way to work most mornings, and hangs over your head as you walk Toledo’s downtown streets. They are Off Contact Productions (OCP), a locally based supplier of marketing graphics and inks, and their work is getting around. It’s wrapped top to bottom on Tarta buses and it banners light posts as part of an Arts Commission of Greater Toledo Earth Day project. In fact, you might say it has been a banner year for the company overall.
Off Contact was founded by brothers James and Allen Schall in 1999 as a print for service provider, and quickly grew to be the go-to source for high quality graphics and specialty inks for prominent clients and area attractions around the region. The company has been producing the vibrant signage at Fifth Third Field from the stadium’s opening day, and scored again when it was tapped to provide the graphics at the newly launched Lucas County Arena.
In 2003, Off Contact expanded its services, launching Budget Wraps, a division dedicated to producing whole-vehicle exterior graphics for transit companies. After seven years of decorating Tarta’s vehicles with the creative designs produced by area art students, the Toledo Area Regional Transit Authority selected Off Contact to sell its transit advertising as well. The contract was awarded following a review of bids from area vendors, and included an agreement by Off Contact to return a significant percentage of each advertising sale to the mass transit company.
“This is a feel-good give-back to the community,” states OCP president James Schall. “We’re proud to partner with a company that provides such a vital service to area residents, and even prouder to help subsidize TARTA’s operating budget. It’s good for TARTA. Good for riders. Good for the local economy.”
“The work we produce is attention-getting and often fun,” CEO Allen Schall adds. “But when it comes to delivering results, we are all business.”
Off Contact is located at 4756 Bancroft in Toledo, Ohio. For more information, contact them toll free at 877.OCP.9727 or visit them online at www.offcontact.com.
March 2010 Company Profile
Mail Works!
As northwest Ohio’s largest direct mail solutions provider, Mail Works’ commitment to excellence is paramount. With over 30 years of postal knowledge and mailing expertise, Mail Works brings exceptional breadth and depth of experience to its clients. Mail Works is a full service letter shop with a highly knowledgeable staff, state of the art equipment and the capacity to help you effectively grow your business and measure the results! From demographic modeling, customer profiling, and consumer lists, to specialized fulfillment and the largest automated runs, Mail Works is truly a seamless extension of your organization’s marketing department.
Using list management services and data collection, Mail Works focuses on your marketing efforts through variable offers or requests within the same mail programs you are currently using. Mail Works can handle any type or size mailing from 200 to 2 million pieces.
February 2010 Company Profile
H.O.T. Printing & Graphics
H.O.T. & Shapiros compile rich history, look to the future…
In 1976, Inez Shapiro started House of Type in a spare room in her south Toledo home with one typesetting machine. At the age of 54 she sold and delivered jobs during the day, then did the typesetting and keylining at night. Not long after, she moved her growing business and half dozen employees to a small office on Airport Highway. Within a couple years, House of Type, with its signature orange color logo, became the largest typographer in northwest Ohio.
Around the same time, her son Norman, a college student, bought his first used printing press for $50 and H.O.T. Printing was born. As the business grew and sons, Greg & Myron joined the H.O.T. team, it became necessary to move again, into an 11,000 square foot building on Erie Street in downtown Toledo where the team swelled to 30+ employees working three shifts. In 1984 House of Type transitioned into a service bureau with the acquisition of their first Mac Plus and postscript imagesetter and became H.O.T. Graphic Services.
Over the next 20 years the Shapiros purchased a string of smaller competitors as well as Envelope Mart, a wholesale to the trade supplier producing 2 million envelopes a day and shipping all over the country. Meanwhile, H.O.T. morphed once again into H.O.T. Printing & Graphics, becoming a major player on the commercial printing scene in northwest Ohio. From business cards to annual reports, businesses depended on H.O.T, for quality and consistency on their projects.
It wasn’t long before H.O.T. outgrew their downtown location and joined their “brother” company, Envelope Mart on their current Northwood, Ohio campus. Always keeping a watchful eye on current industry trends, the Shapiros are again taking H.O.T. to the next level expanding into new technologies with next-generation digital printing, direct mail, E-marketing, variable data personalization campaigns and online storefronts.
H.O.T. and the Shapiro family consider it an honor and priviledge to have served the advertising and creative community for more than 34 years, and look forward to continuing that long tradition.
